Friday
Feb262010
Kristina Halvorson {43} Content Strategy
Founded in 2002 by Kristina Halvorson, Brain Traffic is widely regarded as one of the country's top content strategists and industry presenters. In this episode, we are joined by Kristina to discuss content, copywriting and the difference between them.
“Content strategy plans for the creation, the delivery and the governance of content.”
It has been awhile since we've recorded a show here at CreativeXpert — what a great way to resume — a wonderful conversation with Kristina... some laughs, some deep thoughts and some monkey business. You're gunna love this!
Her Twitter Bio reads: CEO/Founder, Brain Traffic. Author, Content Strategy for the Web. Mom. Minnesotan. Also, sassy.
- Follow @halvorson
- Follow @braintraffic
- Visit Brain Traffic
- Learn more about Content Strategy for the Web
Songs featured in this episode:
- The Greatest Light is the Greatest Shade The Joy Formidable
- Learning Remote Control Beastie Boys
- Social Currency Children Collide
- Up From Below Edward Sharpe & The Magnetic Zeros
- The Last Drop The Joy Formidable
- Start a War The National
- Islands The XX
- Janglin Edward Sharpe & The Magnetic Zeros
content
Reader Comments (174)
For various reasons, Hubs and I have set family rules regarding Son's computer use. For example, any computer he has access to is to be kept in common areas of the house, no computer in his room, passwords have been set so he can't go on-line unless either Hubs or I log him on and he isn't to use the computer unless there's an adult present. Son has made it known that these rules are outrageously harsh and extreme. Our response: "Tough."
In case you don't watch the news - Atlanta's been underwater for, oh, about 10 days! It's been cloudy and wet and downright miserable. But yesterday the sun ventured out and today a breeze came through and I tell you what - fall has arrived! To celebrate, I went for a walk on my lunch break today. Let me first say that This American Life podcasts are the greatest walking tools! I got so absorbed in the stories, I couldn't hear my internal voice that usually tells me to turn around once I hit the coffee shop. I ended up walking for 40 minutes of my lunch hour! It was fantastic!
Okay so my laptop's been broken and i took it in the get fixed.
(its a toshiba, luckily my boyfriend has the exact one! which i use)
what happened was the charger got pushed into the computer (just form daily use.. lame, right?)
and my laptop was literally a month out of warranty.
asides from this video i've never even heard of him lol my flash player refuses to play now that i'm borderline out of RAM, but iirc in this skit he sounds like he couldn't defend himself at a bar so he had to talk about it to his friends. ... while on stage. LOL.
Soo, I got all my grades back today (not official, but I added them up myself)
Medical Terminology- A
Principles of Nutrition- A
Anatomy 2- B
Microbiology- B
I'm kind of disappointed about the anatomy one, because I made the lowest on the final, and I had such a good shot at getting an A, but it's all good.
This means, if I'm correct, after two semesters of working the hardest I've ever worked..
My father had a massive heart attack and was "revived from death" and a christian - until then, when nothing happened while he was dead. I've been "dead" in the sense of having been in a coma and I also experienced nothing, which just confirmed to me that there is no god. Do you believe in UFOs? With all the people who do, and those that claim to have seen one, that should be all the proof you need since it's basically the same amount of proof for "life after death". At one point in history everyone believed the earth was flat, but we know now that isn't true regardless of the fact that everyone believed it to be true.
It's a pleasant sound at first but then it starts to grate on you. Every movement of the wind brings the same damn sound: metal clanking against metal. The stillness and peace of the day is disturbed. All day long 24/7: clank! clank! clank! Just STFU already.
Well, not like you have to believe this or anything, but I had a close personal family friend die and go to hell. He was an atheist, and he was jogging on the beach, the guy died before he hit the ground. Had every bone in his face (pretty much) broken. He spent a good chunk of time in hell. When he woke up, he was screaming and begging for a bible, even though he had been a staunch atheist (the kind that mocked christians) before this experience... When you hear him tell it (regardless of whether you actually believe that he was "in hell") it's more than a little obvious he definitely experiencied "something" horrific before he was revived.
It's funny. It pokes fun at the competitor without poking fun at the consumer. And how can you not love a commercial narrated by John Goodman? Haha!
Anyway, this morning I tried the free sample of Starbucks Via that I received. It's good, for instant coffee. But I definitely can taste the difference. I made sure to drink a cup of regular coffee prior to consumption of the Via just to be sure. It definitely has a instant twang to it, but really isn't bad!! If you're one of those working people that rushes to work in the mornings, I'd recommend it.